http://www.sciencedaily.com/releases/2007/03/070308121938.htm - Subliminal Advertising Leaves Its Mark On The Brain
Dr Bahador Bahrami, of the UCL Institute of Cognitive Neuroscience and the UCL Department of Psychology, said: "What's interesting here is that your brain does log things that you aren't even aware of and can't ever become aware of. We show that there is a brain response in the primary visual cortex to subliminal images that attract our attention -- without us having the impression of having seen anything. These findings point to the sort of impact that subliminal advertising may have on the brain. What our study doesn't address is whether this would then influence you to go out and buy a product. I believe that it's likely that subliminal advertising may affect our decisions -- but that is just speculation at this point."
I know it's all good for survival and all, but I hate the idea I can be subconsciously programmed like this.