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Truth in Advertising

I saw an ad for Brokeback Mountain.

It showed the main character in bed with a girl. It showed the main character in bed with a girl again (I couldn't tell if it was the same girl, or even the same guy each time). You hear one of the characters in voice over "I wish I knew how to quit you." The narrator says it won some Golden Globes (4, I think), you see one cowboy punch another. The narrator says it's "a uniquely American love story" and and it's an "instant classic" and by the time you get to two cowboys crying in each other's arms in the middle of the wilderness, you think it's just because one of them lost his girlfriend or something.

Now, for a movie about two gay cowboys it did have a lot of hot girls (Anna Hathway, Sam from ER) and a lot of guy/girl sex scenes, but I think anyone seeing the movie based on that commercial will be in for a bit of a shock.
Permalink MarkTAW 
January 22nd, 2006
Yeah, Hollywood has a gift for truly misrepresenting movies in advertising. They do it to draw audiences in, not realizing the potential for backlash when people realize they're sitting in the wrong movie.

"Very Bad Things" was done this way - an extremely dark black comedy was advertised like it was the next "Something About Mary"

Hmmm... who would be likely to go see a chick flick about cowboys? I'm wagering this is about the one crowd that would NOT go see a movie about gay cowboys.

Philo
Permalink Philo 
January 22nd, 2006
Quentin Tarrantino Presents: Hero was done the same way. The advertising protrayed it as a violent movie set in ancient China, but it turns out it's part political thriller and party love story told Rashomon style, and even the fight scenes are flowing a-la Crouching Tiger.

I could almost feel the audience's disappointment as, midway through the movie after an hour of talking, the main characters floated across the screen.

Good movie, grossly misrepresented by the commercials.
Permalink MarkTAW 
January 22nd, 2006
But, I think the people who go to see chick flicks - chicks - probably aren't really bothered by some hot guy/guy action.
Permalink MarkTAW 
January 22nd, 2006
I should mention that the ad was during SNL. SNL was the first time, a few months to a year ago, that I ever saw two guys tongue kissing, in pretty much any media.
Permalink MarkTAW 
January 22nd, 2006
Yeah, but as I've commented before, SNL does gay skits purely as "look - gays are funny" - there is never any form of acceptance of homosexuality that I can tell. (and insert standard rant about Tina Fey's obsession with making male costars kiss while the women never do...)

"But, I think the people who go to see chick flicks - chicks - probably aren't really bothered by some hot guy/guy action."

I know this was tongue-in-cheek (sorry), but in all seriousness, I'll agree that many women wouldn't have a problem with it being a gay romance. The women who would are probably women in country/western territory, where they're a bit more conservative. Hence my point about it being a *cowboy* chick flick...

And of course this conversation probably often played out before the movie:
"Come on honey, go with me - it looks really good. And it's got cowboys - you like cowboys, right?"

Philo
Permalink Philo 
January 22nd, 2006
I don't care why it's there, it is there and it's nowhere else, at least not on any TV that I've seen. They even mentioned Brokeback Mountain in one of the skits, even Will & Grace only went as far as to mention Jake Gyllenhall (or however you spell his name).

You think trailer park desperate housewives don't want to see two cowboys get it on? What exactly do you think happens in the middle of America, you make them sound like the Amish or something.
Permalink MarkTAW 
January 22nd, 2006
Speaking of SNL, they had a completely lame rock video about Chuck Norris. I muted it and showed my girlfriend the Ultimate Showdown flash movie instead.

http://www.ultimateshowdown.org/ultimate.swf
Permalink MarkTAW 
January 22nd, 2006
"What exactly do you think happens in the middle of America"

Beliefs in the literal truth of the bible, the existence of aliens who visit the earth in flying saucers and that the war in Iraq is somehow "protecting" the United States...

We get your media turning up on British satallite TV.

I'm just not sure which is funnier, Fox or Al Jazeera.
Permalink Katie Lucas 
January 22nd, 2006
The girls have kissed on SNL.
Permalink sharkfish 
January 22nd, 2006
Really? When?

Though certainly not as often as the male cast members.

(BTW, I realize that men kissing=funny; women kissing=sexy)

Philo
Permalink Philo 
January 22nd, 2006
Did they french kiss? The guy-guy kiss I saw was a big, wet, sloppy one, and as Philo said, existed solely for the awkwardness of the kiss, but it was pretty drawn out (i.e. repetitive).
Permalink MarkTAW 
January 22nd, 2006
Yeah from the previews I had no idea the movie was about gay cowboy love, someone told me and I was like "what? really?" Same thing will Million Dollar Baby and the euthenasia.
Permalink Phil 
January 23rd, 2006
Million Dollar Baby was about euthenasia? I thought it was about a girl boxer.
Permalink MarkTAW 
January 24th, 2006

This topic was orginally posted to the off-topic forum of the
Joel on Software discussion board.

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